PagesMarketing & ContentOfficial

πŸ“Content Calendar

Plan and track your content with monthly themes, a content pipeline, and distribution checklist.

by Peopsy

Preview: Content Calendar

Content Calendar

πŸ’‘

Use this calendar to plan, produce, and distribute content consistently. Update it weekly to keep the pipeline flowing.

Content Strategy Overview

Field

Details

Primary Audience

[Target persona]

Content Pillars

Product updates, Thought leadership, Customer stories, How-to guides

Publishing Cadence

2 blog posts/week, 5 social posts/week, 1 newsletter/week

Primary Channels

Blog, LinkedIn, Twitter/X, Email newsletter


Monthly Themes

Month

Theme

Key Dates / Events

Goal

January

New Year Productivity

New Year’s

Drive signups with planning content

February

Customer Love

Valentine’s Day

Publish 3 customer stories

March

Spring Launch

Product launch [date]

Generate buzz for new feature

April

Data & Insights

Industry report release

Establish thought leadership

May

Team Collaboration

Highlight team features

June

Mid-Year Review

Recap content + drive Q3 pipeline


Content Pipeline

[Blog] "10 Ways to Close Deals Faster" β€” Status: Writing β€” Due: [Date]

[Blog] "Customer Spotlight: [Company]" β€” Status: Interview scheduled β€” Due: [Date]

[Social] Product tip thread (Twitter) β€” Status: Draft ready β€” Due: [Date]

[Email] Monthly newsletter β€” Status: Outline β€” Due: [Date]

[Video] Product demo walkthrough β€” Status: Scripting β€” Due: [Date]

[Blog] "How We Built [Feature]" β€” Status: Idea β€” Due: [Date]


Distribution Checklist

πŸ’œ

Every piece of content should be distributed through at least 3 channels. Don’t let great content die on the blog.

Publish on blog / website

Share on LinkedIn with personal commentary

Post on Twitter/X with key takeaway

Include in weekly email newsletter

Share in relevant Slack communities or forums

Repurpose into short-form social content (carousel, thread)

Add to company’s content hub or resource center

About this template

Stay organized and consistent with your content strategy. This template helps you plan monthly themes, track your content pipeline from idea to published, and ensure every piece is properly distributed. Works for blog posts, social media, email, and more.

Tags

contentcalendarmarketingblogsocial-media

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Weekly Planner

πŸ’œ

Weekly Focus: What is the ONE thing that would make this week a success? Write it here and keep it visible.

Week of: [Date] β€” [Date]


Monday

Most important task for the day

Second priority task

Third priority task

Tuesday

Most important task for the day

Second priority task

Third priority task

Wednesday

Most important task for the day

Second priority task

Third priority task

Thursday

Most important task for the day

Second priority task

Third priority task

Friday

Most important task for the day

Second priority task

Wrap up loose ends and prep for next week


Weekly Review

βœ…

Take 15 minutes on Friday afternoon to reflect on your week. This small habit compounds into massive clarity over time.

  • What did I accomplish this week?

  • What didn’t get done and why?

  • What should I carry forward to next week?

  • What’s one thing I could improve next week?

πŸ“…Weekly Planner

Plan your week with daily task lists, a weekly focus area, and an end-of-week review.

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Change Order Request

πŸ’‘

Complete this form for every proposed change to the original contract scope. Attach supporting documents (sketches, specs, photos) before routing for approval.

CO Details

Field

Value

CO Number

[CO-001]

Project Name

[Project Name]

Contract Number

[Contract #]

Date Initiated

[YYYY-MM-DD]

Requested By

[Name / Company]

Priority

[Standard / Urgent / Critical Path]


Parties

Role

Name

Company

Contact

Owner / Client

[Name]

[Company]

[Email / Phone]

General Contractor

[Name]

[Company]

[Email / Phone]

Architect of Record

[Name]

[Company]

[Email / Phone]

Subcontractor (if applicable)

[Name]

[Company]

[Email / Phone]


Description of Change

Reason for Change:

  • [Owner-directed change]

  • [Design error or omission]

  • [Unforeseen site condition]

  • [Code or regulatory requirement]

  • [Value engineering]

  • [Other: describe]

Detailed Description:

[Provide a detailed narrative of what is changing, why, and what areas of work are affected. Reference drawing numbers, spec sections, and RFI numbers as applicable.]

Reference Documents

  • [RFI #___]

  • [Drawing Sheet ___]

  • [Specification Section ___]

  • [Photo / Sketch attached]


Cost Impact

⚠️

All cost estimates must include labor, material, equipment, subcontractor markup, and overhead & profit per contract terms.

Item

Description

Qty

Unit

Unit Cost

Total

1

[Labor β€” trade description]

[X]

[hrs]

[$XX.XX]

[$X,XXX]

2

[Material β€” description]

[X]

[ea/lf/sf]

[$XX.XX]

[$X,XXX]

3

[Equipment rental]

[X]

[days]

[$XXX]

[$X,XXX]

4

[Subcontractor β€” name/trade]

[1]

[LS]

[$X,XXX]

[$X,XXX]

Subtotal

[$X,XXX]

Overhead & Profit (__ %)

[$XXX]

Total CO Value

[$X,XXX]

Net impact to contract value: [+ / - $X,XXX]


Schedule Impact

Field

Value

Days Added / Removed

[+/- X calendar days]

Affected Activities

[List critical path activities impacted]

Revised Substantial Completion

[YYYY-MM-DD]

Concurrent Work Possible?

[Yes / No β€” explain]


Approval Chain

Step

Role

Name

Date

Status

1

Submitted by (Requestor)

[Name]

[Date]

[Submitted]

2

Reviewed by (PM / Superintendent)

[Name]

[Date]

[Pending]

3

Approved by (GC Principal)

[Name]

[Date]

[Pending]

4

Approved by (Architect)

[Name]

[Date]

[Pending]

5

Approved by (Owner)

[Name]

[Date]

[Pending]


Verification Checklist

Scope clearly defined and not duplicated in other COs

Cost breakdown includes all labor, material, equipment, and markup

Schedule impact reviewed with superintendent

Downstream trade impacts identified (see Cascading Impact page)

Supporting documents attached (drawings, specs, photos)

Insurance and bonding implications reviewed if CO exceeds threshold

πŸ“‹Construction Change Order

Manage change orders from request through approval with cascading impact analysis and a running CO log.

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Client Onboarding Hub

πŸ’‘

Use this hub as your single source of truth for every new client engagement. Complete the overview below, then work through each sub-page to ensure a smooth, professional onboarding experience.

Client Overview

Field

Details

Client Name

[Company Name]

Main Contact

[Name, Title, Email, Phone]

Account Manager

[Your team member]

Start Date

[YYYY-MM-DD]

Retainer Value

[$X,XXX / month]

Services

[SEO, Content, Paid Media, Social, etc.]

Communication Cadence

[Weekly calls, bi-weekly reports, monthly reviews]

Contract Length

[6 months / 12 months / ongoing]

Billing Cycle

[Monthly / Quarterly]

Primary Goal

[e.g., Increase qualified leads by 40% in 6 months]


Master Onboarding Checklist

Work through each item below. Check them off as you go β€” aim to complete all items within the first two weeks of engagement.

Send welcome email with onboarding packet and team introductions

Schedule kickoff call (all stakeholders from both sides)

Set up shared Slack channel or communication workspace

Collect brand assets (logos, fonts, color codes, style guide)

Configure tools access (analytics, ad platforms, CMS, social accounts)

Create client reporting dashboard with agreed-upon KPIs

Establish content/creative approval workflow and turnaround times

Document escalation paths and emergency contacts

Set up project management board with initial deliverables

Schedule recurring check-in meetings for the first 90 days

Conduct internal team briefing on client goals and sensitivities

Send first check-in summary within 48 hours of kickoff


Key Dates & Milestones

Milestone

Target Date

Owner

Status

Welcome email sent

[Date]

[Name]

Pending

Kickoff call completed

[Date]

[Name]

Pending

All access credentials received

[Date]

[Name]

Pending

Brand guidelines documented

[Date]

[Name]

Pending

Reporting dashboard live

[Date]

[Name]

Pending

First deliverable shipped

[Date]

[Name]

Pending

30-day check-in

[Date]

[Name]

Pending

90-day review

[Date]

[Name]

Pending

πŸ’œ

Pro tip: Share this hub (or a client-facing version) with your new client so they can see progress and know exactly what to expect during onboarding.

πŸš€Agency Client Onboarding Hub

A structured multi-page hub for onboarding new agency clients β€” from kickoff to 90-day success.

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